In these terms, the following words and phrases shall be interpreted as stated in this section unless plainly intended otherwise. The word “including” shall be interpreted to mean “including without limitation.” Any word implying a gender shall incorporate any and all genders including neuter. The word “or” shall be interpreted to mean “and/or.” Any word implying a singular or plural shall be interpreted to apply to the singular and the plural.
Big Picture: Your Data and How We Protect It
Your data and the protection of it is something that we take very seriously.
You place your trust in how we here in CultureMee are protecting your data, so firstly thank you for putting your trust in us.
To put it simply, when offering a free app like CultureMee, we are trying to get lots of people on to our CultureMee platform (app and website) so that we can learn more for example about culture, culture shock, culture and travel as well as the intersection between culture and personality.
If we can learn more about this, then we feel we can continue to bring groundbreaking, innovative products that will in the future change how you travel and how you experience culture.
From our side, our mission is to help bring the beauty of culture to the world, but we can’t do this unless we have the oxygen of a business that can be sustainable. So longer term we need the commercial flexibility to be able to share some of the insights from this data with commercial partners down the line (such as offering more targeted ads to travel companies for example).
The big picture for John and I, as co-founders of CultureMee, is that if you don’t trust us with your data, then we will never be able to realise our dream of bringing culture to the world, so please believe me when I say that protecting your data and your privacy is at the very heart of what we do.
If you’re curious to find out more, below are more detailed examples of how we’re doing this.
If you have any suggestions or questions, then please contact me directly at email@example.com.
Information That We Collect
We collect information from time to time to provide better services to all of our users. Some of the information helps you use our app (e.g. Location services for your travel map), some of the information might help us understand what parts of our app users like the most or least (e.g. To help us find out what is or is not working for you our users) and some of it might help us better understand how people understand culture and travel for example (e.g. Using vision analysis in our video platform to see how people understand culture, culture shock and travel, to name but a few examples). We collect information in the following ways:
- Information you give us.
For example, when you log into your CultureMee Account. When you do, we’ll ask for personal information, like your name, email address, and country to store with your account. We need to access this information to enable you to take full advantage of the sharing features we offer, such as seeing where your friends have travelled and to use the compare your culture section.
- Information we get from your use of our services.
We collect information about the services that you use and how you use them, like when you use our app for culture tips or watch a video on our CultureMee video platform. This information may include: Device information, Log information (e.g. such as crashes, system activity, hardware settings, browser type, etc.), Location information (e.g. for CultureMee travel map), Local storage (e.g. for CultureMee application data caches), Cookies and similar technologies (we and our partners may use various technologies to collect and store information when you visit CultureMee, and this may include using cookies or similar technologies to identify your browser or device. We also use these technologies to collect and store information when you interact with services we may offer to our partners.)
How We Use Information That We Collect
We use the information we collect from all of our services to provide, maintain, protect and improve them, to develop new ones and to protect CultureMee and our users. We also use this information to offer you tailored content – like giving you more relevant cultural information based on where you’re from (e.g. Compare your culture graphs which compare your culture to the culture you’re travelling to).
If you have a CultureMee Account, we may display your Profile name, Profile photo, and actions you take on CultureMee or on third-party applications connected to your CultureMee Account in our services, including displaying ads and other commercial contexts. We will respect the choices you make to limit sharing or visibility settings in your CultureMee Account. When you contact CultureMee, we keep a record of your communication to help solve any issues you might be facing. We may use your email address to inform you about our services, such as letting you know about upcoming changes or improvements. We use information collected from cookies and other technologies, like pixel tags, to improve your user experience and the overall quality of our services.
In addition to the above, the App may do any or all of the following with your content: apply filters to enhance media; collate, reorder or arrange media for narrative or aesthetic purposes; ask you questions about the Content; save Content locally or remotely, including potentially on servers located within or transmitting via the United States; enhance the content with hashtags or other metadata; aggregate feedback on the Content from social media platforms; process and display social media interactions; send you push notifications regarding the Content (if you have allowed this); display the Content to other users of the App or Website (e.g. Displaying culture videos to other users or the public who may or may not be connected to you on CultureMee); use the Content to send you customized sponsored third-party content (but sponsored content will be clearly labeled).
Accessing And Updating Your Personal Information
Whenever you use our services, we aim to provide you with access to your personal information. If that information is wrong, we strive to give you ways to update it quickly or to delete it – unless we have to keep that information for legitimate business or legal purposes.
Information That We Share
We do not share personal information with companies, organisations and individuals outside of CultureMee unless one of the following circumstances applies:
With your consent
We will share personal information with companies, organisations or individuals outside CultureMee when we have your consent to do so. We require opt-in consent for the sharing of any sensitive personal information.
For external processing
For legal reasons
We will share personal information with companies, organisations or individuals outside Google if we have a belief in good faith that access, use, preservation or disclosure of the information is reasonably necessary to:
– meet any applicable law, regulation, legal process or enforceable governmental request.
– enforce applicable Terms of Service, including investigation of potential violations.
– detect, prevent or otherwise address fraud, security or technical issues.
We may share non-personally identifiable information publicly and with our partners – like publishers, advertisers or connected sites. For example, we may share information publicly to show trends about the general use of our services.
We work hard to protect CultureMee and our users from unauthorised access to or unauthorised alteration, disclosure or destruction of information that we hold.
– Many of our services use encryption technology (e.g. Firebase).
– We have email verification steps in place (e.g. You get sent confirmation emails to confirm your email address).
– We review our information collection, storage and processing practices, including physical security measures, to guard against unauthorised access to systems.
– We restrict access to personal information to relevant employees, contractors and agents who need to know that information in order to process it for us. They may be disciplined or their contract terminated if they fail to meet their obligations.
We make all reasonable efforts to protect the security of your Content. However, we cannot be responsible nor liable for data breaches, accidents or the actions of third parties, with or without malicious intent.
We will however promise to inform any users of any and all serious data breaches as soon as we are able do so.